The
Olympics are rapidly approaching, and marketers are ready. Word has it that the women will be winning
most of the American medals. And sales
to women are driving the profits of sportswear companies, so it's no surprise
that they are mounting a major effort for the event.
Here's
Simone Biles for Nike...
Ronda
Rousey for Reebok...
And,
Allison Schmitt for Adidas...
So,
what do you think? Do any of them make
you want to buy something? Will they
make anyone else want to? Which
one? Why?
Mahoney,
S. (2016, July 13) Reebok, Nike, Adidas
Unleash Mighty Women. mediapost.com. Retrieved July 14, 2016, from
http://www.mediapost.com/publications/article/280178/reebok-nike-adidas-unleash-mighty-women.html?utm_source=newsletter&utm_medium=email&utm_content=headline&utm_campaign=94626
