Still basking in the afterglow from the success of its Super Bowl power outage tweet, Oreo seems to have gotten its mojo back. Now they are celebrating with an original song fans can download for free. Before you get too excited, you should know that while it’s being performed by Adam Young of Owl City it was written by a creative director at The Martin Agency -- Dave Muhlenfeld. (Lukovitz, 2013)
It’s cute, but once was certainly enough for me.
So, what do you think? Will you download the “Wonderfilled Anthem?” More importantly will you buy some Oreos to eat while you listen to it?
Lukovitz, K. (2013, May 14) Oreo Unveils Animated ‘Wonderfilled’ Campaign. mediapost.com. Retrieved May 15, 2013, from http://www.mediapost.com/publications/article/200289/oreo-unveils-animated-wonderfilled-campaign.html#axzz2TOZwfyP5