We all know that airport travel has become increasingly difficult since 9/11 and if you’re like me, something to be avoided whenever possible. I once suggested that marketers who recognize this new reality and attempt to improve my flying experiences would have my undying gratitude. Apparently Microsoft heard me.
Starting this week they are partnering with Southwest Airlines for “The Picture Perfect Holiday” campaign. The Santa’s workshop displays include Santa (or a reasonable facsimile), a holiday backdrop and an interactive kiosk. Once visitors have their photos taken with Santa, a helpful “Windows 7 elf” will show them how to edit, share, print or store shots using Windows products. (Greenberg, 2011)
It sounds like fun to me. What about you? Will you check it out after you put your shoes back on?
Greenberg, K. (2011, December 12). Microsoft Santa Experience Lands At Airports. mediapost.com. Retrieved December 12, 2011, from