Diet program Jenny Craig has parted ways with Valerie Bertinelli. Maybe they got too many questions about how much plastic surgery was involved in Val’s new look. In her place they have hired 41–year-old Mariah Carey who just shed 30 post pregnancy pounds using their nutritionist and workout plan. They have also shortened their name to “Jenny.” (Jaslow, 2011)
But check out this introductory commercial. The funniest comment about it on adweek.com comes from Wayne Best who says: “If I hadn’t read the article I would have thought it was an ad for an escort named Jenny.” (Bazilian, 2011)
I agree. How about you? Does it make you want to buy something?
Bazilian, E. (2011, November 11). Ad of the Day: Jenny Craig. adweek.com. Retrieved November 17, 2011, from
http://www.adweek.com/news/advertising-branding/ad-day-jenny-craig-136484
Jaslow, R. (2011, November 10). Mariah Carey touting Jenny Craig after losing 30 pounds. cbsnews.com. Retrieved November 17, 2011, from