PJ Lehrer is an Adjunct Assistant Professor at NYU, teaching Consumer Behavior and Strategic Planning For Marketers.
Prof Lehrer's blog is syndicated by Newstex/ACI information Group.
Prior to moving into academia, PJ spent 20+ years working in advertising, primarily at large multi-national agencies, including McCann-Erickson and Grey on premier pieces of business such as AT&T, L’Oreal and Kraft/GF. One of the highlights of her career was orchestrating the global launch of Lucent Technologies, which garnered a Silver Effie and a Grand AME award.
Her latest book: "That's Not Why You Bought The Rolex." is now available on barnesandnoble.com and amazon.com
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