Showing posts with label affluent americans. Show all posts
Showing posts with label affluent americans. Show all posts

Wednesday, March 25, 2020

American individualism has become an evolutionary disadvantage.


In case you haven't noticed, America is the me, me, me country.  Just take a look at Trump's tweets.  Sadly they reflect the views of a nation.  And now our selfishness is going to kill millions.

Research shows that American culture places the emphasizes on the me over the we.  Asian cultures do the opposite.  That's why they were able to quarantine a nation for the better good.  No such luck here.  Have you seen the pictures of those uber-selfish spring breakers?  The latest news stories confirm that they are indeed spreading the virus.  But if they aren't getting it themselves why should they care?

Interestingly enough, not all Americans feel this way.  It's only the elite class that teaches their children to focus on personal achievement and individuality.  Working class Americans teach their children solidarity and loyalty.  That's because they rely more on others.  The next time they move - they will do so with help from family and friends.  Affluent Americans will hire a mover. No wonder they don't fully grasp the idea of interdependence.  (Williams, 2018)

But COVID-19 is a global pandemic without a cure, and controlling it will require global cooperation and healthcare for all.

Hopefully the elites will figure it out before it's too late.  As of this morning the death toll is 19,625.  And COVID-19 doesn't care how rich or important you are when it kills you.


Williams, J. (2018, July 9)  The Elites Feed Anti-Immigrant Bias  wsj.com Retrieved March 18, 2020, from  https://www.wsj.com/articles/the-elites-feed-anti-immigrant-bias-1531176949

Thursday, August 11, 2011

Are coupons saving Sunday newspapers; or is it affluent readers?

8/11/11

According to Scarborough Research, coupon clipping is up 24% since 2006. And, despite the rush to all things digital, and the primary channel for coupons is still Sunday newspaper inserts, with 49% of coupons coming from this source. (Baar, 2011)

At the same time, the Mendelsohn Affluent Barometer says that among the top 20% of Americans ($100K+), 86% are still reading their newspapers in hard copy form. (Shullman, 2011)

Is it any wonder that my weekend edition of the Wall Street Journal now includes FSI’s?

While younger generations are clearly moving toward electronic media options, it would appear that the old hard copy newspaper still has some life in it yet. Advertisers take note!

Baar, A. (2011, August 10). People Still Turn To Sunday Papers For Coupons. mediapost.com. Retrieved August 11, 2011, from
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=155627&nid=129762

Shullman, B. (2011, August 1). Among Affluent Americans, Print Media Is Tops. adage.com. Retrieved August 11, 2011, from
http://adage.com/article/adagestat/affluent-americans-print-media-tops/229002/